E.R Electrical Services Limited Privacy Policy

Last updated 18 January 2024

This privacy notice for E.R Electrical Services Limited (‘Company’, ‘we’, ‘us’ or ‘our’) describes how and why we might collect, store, use, and/or share (‘process’) your information when you use our services (‘Services’), such as when you:

• Visit our website at https://www.er-electrical.co.uk/
• Engage with us in other related ways, including any sales, marketing, or events

Questions or concerns? Reading this privacy notice will help you understand your privacy rights and choices. If you do not agree with our policies and practices, please do not use our Services. If you still have any questions or concerns, please contact us at erelectricalservices@tradehq.co.uk.

1. What information do we collect?

Personal information you disclose to us

We collect personal information that you voluntarily provide to us when you express an interest in obtaining information about us or our products and Service, when you participate in activities on the Services, or otherwise when you contact us.

The personal information we collect may include:

• Name
• Email Address
• Phone Number
• Postal Address

All personal information that you provide to us must be true, complete and accurate, and you must notify us of any changes to personal information.

Sensitive information:

We do not process sensitive information.

Information automatically collected

We automatically collect certain information when you visit, use, or navigate the Services. This does not reveal your specific identify (like your name) but may include device and usage information such as your Internet Protocol (IP) address, browser ad device characteristics, operating system, language preferences, referring URLs, device name, country, location, information about how and when you use our Services, and other technical information. This information is primarily needed to maintain the security and operation of our Services, and for our internal analytics and reporting purposes.

Like many businesses, we also collect information through cookies and similar technologies.

2. How do we process your information?

We process your personal information for a variety of reasons, depending on how you interact with our Services, including:

• To deliver and facilitate delivery of our services to the user
• To respond to user enquiries/offer support to users
• To send administrative information to you
• To fulfil and manage your orders
• To request feedback
• To send you marketing and promotional communications. You can opt out of our marketing emails at any time by clicking ‘unsubscribe’ in the emails or by emailing erelectricalservices@tradehq.co.uk
• To protect our services
• To identify usage trends
• To determine the effectiveness of our marketing and promotional campaigns
• To save or protect an individuals vital interest
  
  

3. What legal bases do we rely on to process your personal information?

The General Data Protection Regulation (GDPR) and UK GDPR require us to explain the valid legal bases we rely on in order to process your personal information. These are the legal bases we may rely on to process your personal information:

• Consent – we may process your personal information if you have given us permission (i.e. consent) to use your personal information for a specific purpose. 
• Performance of a contract – we may process your personal information when we believe it is necessary to fulfil our contractual obligations to you, including providing our services at your request prior to entering into a contract with you.
• Legitimate interests – We may process your personal information when we believe it is reasonably necessary to achieve our legitimate business interest and those interests do not outweigh your interests and fundamental rights and freedoms. For example, we may process your information to:
• Send you information about special offers and discounts on our products and services
• Analyse how your services are used so we can improve them to engage and retain users
• Support our marketing activities
• Diagnose problems and / or prevent fraudulent activities
• Understand how our users use our products and services so we can improve user experience
• Legal Obligations – We may process your information where we believe it is necessary for compliance with our legal obligations, such as to cooperate with a law enforcement body or regulatory agency, exercise or defend our legal rights, or disclose your information as evidence in litigation in which we are involved.
• Vital interests – We may process your information where we believe it is necessary to protect your vital interests or the vital interests of a third party, such as situations involving potential threats to the safety of any person.
  
  

4. When & with whom do we share your personal information?

Vendors, consultants, and other third-party service providers.

We may share your data with third-party vendors, service providers, contractors or agents who perform services for us on our behalf and require access to such information to do that work. We have contracts in place with our third-parties which are designed to help safeguard your personal information. This means that they cannot do anything with your personal information unless we have instructed them to do it. They will also not share your personal information with any organisation apart from us. The categories of third parties we may share personal information with are:

• Website Hosting Service Providers
• Sales & Marketing Tools
• Communication & Collaboration Tools
• Payment Providers
• Subcontractors / agents who perform services on our behalf
  
  

Do we use cookies and other tracking technologies?

We and our trusted partners use cookies and other technologies in our related services, including when you visit our Site or access our services. 

A "cookie" is a small piece of information that a website assigns to your device while you are viewing a website. Cookies are very helpful and can be used for various different purposes. These purposes include allowing you to navigate between pages efficiently, enabling automatic activation of certain features, remembering your preferences and making the interaction between you and our Services quicker and easier. Cookies are also used to help make sure that the advertisements you see are relevant to you and your interests and to compile statistical data on your use of our Services. 

The Site uses the following types of cookies:

a. 'session cookies' , which are stored only temporarily during a browsing session in order to allow normal use of the system and are deleted from your device when the browser is closed; 

b. 'persistent cookies', which are read only by the Site, saved on your computer for a fixed period and are not deleted when the browser is closed. Such cookies are used where we need to know who you are for repeat visits, for example to allow us to store your preferences for the next sign-in; 

c. 'third-party cookies' , which are set by other online services who run content on the page you are viewing, for example by third-party analytics companies who monitor and analyse our web access.

Cookies do not contain any information that personally identifies you, but Personal Information that we store about you may be linked, by us, to the information stored in and obtained from cookies. You may remove the cookies by following the instructions of your device preferences; however, if you choose to disable cookies, some features of our Site may not operate properly and your online experience may be limited.

5. How long do we keep your information?

We will only keep your personal information as long as it is necessary for the purposes set out in this privacy policy, unless a longer retention period is required or permitted by law (such as tax, accounting, or other legal requirements).

6. Do we collect information from minors? 

We do not knowingly collect data from or market to children under 18 years of age. By using the Services, you represent that you are at least 18 or that you are the parent or guardian of such a minor and consent to such minor dependents use of the service.

7. How can you contact us about this notice?

If you have any questions or comments about our privacy policy you may email us at erelectricalservices@tradehq.co.uk.

8. How can you review, update or delete the data we collect from you?

Under data protection law, you have rights including:

• Your right of access – You have the right to ask us for copies of your personal information.
• Your right to rectification – You have the right to ask us to rectify personal information you think is inaccurate. You also have the right to ask us to complete information you think is incomplete.
• Your right to erasure – You have the right to ask us to erase your personal information in certain circumstances.
• Your right to restriction of processing – You have the right to ask us to restrict the processing of your personal information in certain circumstances.
• Your right to object to processing – You have the the right to object to the processing of your personal information in certain circumstances.
  Your right to data portability – You have the right to ask that we transfer the personal information you gave us to another organisation, or to you, in certain circumstances.

You are not required to pay any charge for exercising your rights. If you make a request, we have one month to respond to you.

Please contact us at erelectricalservices@tradehq.co.uk if you wish to make a request.